New Caledonia

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CHALLENGE

New Caledonia is part of the chain of Melanesian islands lying to the north-east of Australia. Flying direct you can be in Noumea in less than three hours, making this Pacific island the ideal long weekend getaway.

SOLUTION

New Caledonia Tourism unveils the first phase of its ‘Hello Neighbour‘ awareness campaign, including a series of fresh videos and a new-look website. This campaign aims to further capitalise on the growing interest Australians have for one of its closest overseas neighbour, New Caledonia, and convert this awareness into bookings.

RESULT

We’ve created a clean and structured website, so that customers fall in love with the island through the appealing imagery used along all pages.

Visit the site →

Project generated within the award winning digital creative agency circul8 in Australia.